modus operandi, sancta sublimare

The Geek Singularity, VS The Mudblood Vortex.

You've all seen this before. Consider how "cool" stuff is made on this planet. "Coolness" revolves around a things ability to be wanted, be needed, whether its a place to hang out, a new book with author X, or even a piece of technology.

Remember, I'm separating "cool" from "geek". A Mutex lock is necessary to see this problem.

Once something becomes cool, vectors mutate for commercialization. The marketroids take over, and seed, harvest, cull. Look at the late 1990's, the escalation of our global network has profoundly spread alternative rock to every gully on the planet.

Consumerism is now taking over geek culture as well. We are in the clutches of the marketroid vortex; we've given the mudbloods root access.

My quarrels are not with making money from being a geek, nor getting laid for referencing arcane os callback functions, nor for dropping trivia on the latest star wars narrative space. My quarrel is the constant whoring of our bare existence by those who do not contribute to back to us. The ones who wear none prescription frames, usually, all the fsckin' Hipsters.

So what happens when our culture is spread so thin across the planet, when the term "geek" is ubiquitously associated with anything that deals with computers, manga, and 'smart people'?

Intelligence is not the mark of geekery, nor is it technology, nor is it video games, pirates, ninjas nor C++. These objects do not constitute our identity, as a whole. They are merely fragments in our code.

Geekery is also a tempered emotion, its unique breed, and yes, it was forged over aeons of time, episodes of science fiction narrative, the death of authors and game designers, forged in technologies and lore since forgotten. The soul of a geek is tempered with the agony of ostracism, living on the edges of 'acceptable' society, we were not always cool.

We were the receiving end of the wedgie. That guy. Remember?

That kid, was not cool. At all.

We have died. And the vortex shits us all back out. They did it to the hippies, look at them now, still trying to stay relevant, and 'unique'.

"I was there man.", a common cry, echoing from grey bearded musicians.

The current marketing process is to capitalize now, fast, and sell it off before it becomes uncool. We are strip mining geek culture for all its worth, Gawker, Kotaku, G4, Attack of the Show, Olivia Munn's tits, Jade Raymonds face. And the marketroids know this; they do it to musicians all the time. Make them popular, sell their worth, and leave them behind once it's all gone.

The Beatles suffered from this. The Beatles were not revolutionaries in music, they represent the pinnacle of the pop culture vortex that consumes culture. The Beatles are the ultimate victims, next to Michael Jackson.

The WalMart ad, dispersing Dungeons and Dragons, sealed Gary Gygax's coffin shut.

This is the essence of the vortex; its there to make a profit from your culture, and leave it broken. It will then drain its soul. Look at all the hippies you know; they are either bitter, jaded, or clumsily apathetic to the world scene.

The culture derived from the Beats, that brought us civil rights, bringing down the "Man", has been defeated, through consumerism.

They bought themselves out, all the way to the grave, I am not about to suffer the same fate.